Oak Park Stage – Identity Design

Oak Park Stage

Identity + Collateral Design

 

The Oak Park Stage in Chicago focuses its programming to celebrate the rich arts heritage of Chicago. For the 2016 season, the Theater will host a series of theatrical productions adapted by Chicago playwrights from seminal albums by Chicago musicians. The resulting productions are ones of which the city can truly feel ownership.

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The theatre’s identity embraces the aesthetic of Chicago’s period of cultural explosion in the mid-twentieth century. The logo is built upon a modular geometry of overlapping discs reminiscent of the city’s famous Marinaville towers.

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This badge denotes the production’s place within the series, and identifies the source material and notable creatives involved.

 
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Tickets are contained in the included translucent envelope which lists all productions in the series. The envelope acts as a stamp card, allowing free admission to the final production to any patron who has attended all previous productions in the series.
 

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The theatre described in this project is hypothetical. As required by the assignment, I conceptualized all aspects of the project except the name and location of the theatre. All of the musical artists and playwrights referenced are or have been residents of Chicago.

 

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